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Servicing Grassroots Sport Sponsors: Optimizing Live-Stream Sports Ads for Success

November 18, 2020
Imagine that you’ve just signed your first sponsorship deal to show ads on your live stream broadcasts. Then, your new sponsor sends you their banner ads. They look awful.
November 12, 2020
Securing your first sport sponsors for your live streams is a big step. It means you are now responsible for collecting digital ads from your sponsors, running them on your streams, and ensuring that the campaigns are a success.
November 05, 2020
Our Servicing Grassroots Sport Sponsors blog series – we want to help you make a smooth transition to a content-based business model. We’ll help you to learn what makes an excellent live stream sports ad.
September 22, 2020
In this, the final article in our Live-Streamed Sports & Sponsors series, we’d like to take a peek into the future. We can’t know for sure, but we want to ask what’s possible and think about what that might mean for amateur sport.
September 08, 2020
Advertising and data are intrinsically linked. Data allows you to put a value on your content – and therefore, your ad space.
August 31, 2020
Ads shown during virtually all live sports streams are not clickable. Usually, there is no way for a viewer to interact with an advertisement. For some potential sport sponsors, this comes as a surprise.
August 19, 2020
One of the most powerful recent innovations in sports advertising is the ability to sponsor specific moments in a game. Three-pointers, fastest laps, aces – all the big moments are now potential advertising space.
August 05, 2020
You might think that slick, animated TV-quality advertising is beyond your budget and technical knowhow – but it isn’t.
July 31, 2020
Virtually any sport at any level can attract sport sponsors and significantly boost matchday revenue – with the right strategy in place.
July 23, 2020
With this series of blog posts – our Live-Streamed Sports & Sponsors Series – we aim to help sports clubs, teams, and leagues take full advantage of this unrealized opportunity.

Ready to take your live streams to the next level?